Launch Series


The Launch Series is a no-cost, 4-week program targeted at entrepreneurs and brand new business owners. You’ll spend an hour and a half each week via Zoom with our Business Outreach Manager, Colette Cox.

(Subject to change)

April Cohort


Class 1 – Problem & Solution Exploration, Development, and Market Testing

  • Problem Identification/Validation
  • Customer [Pain/Problem] Validation
  • Solution [Pain] Validation
  • Product Prototyping
  • Customer Solution Validation

Class 2 – Business Development & Monetization Strategy

  • Write a Business Plan
  • Is there an ideal structure?
  • Develop Marketing Plan/ Business Identity
  • Secure Intellectual Property Rights [If necessary]

Class 3 – Business & Financial Strategy

  • Finance Your Business
  • Select Business Name and Legal Structure
  • Register Business Entity with Utah Division of Corporations
  • Obtain Federal Employer Identification Number (EIN)
  • Reserve Website URL/Assets and Social Media Accounts
  • Apply for Appropriate Business License
  • Establish Business Bank Account and Payment Collection Options
  • Acquire General Liability Insurance

Class 4 – Record-keeping & Scaling the Business

  • Set up Accounting and Record Keeping Systems
  • Hire and Train Employees
  • Network with Local Business Community
  • Continue to Assess & Improve